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MIAMI, FL (February 12, 2010) – It’s official: The January, 2010, GROOVE CRUISE from Miami to Nassau, Bahamas and Great Stirrup Cay featuring Grammy Award-winning DJ/producer, BENNY BENASSI, has shattered all previous attendance records for WHET TRAVEL INC. at 840 passengers!

Said JASON BEUKEMA, founder of the GROOVE CRUISE and its parent company, WHET TRAVEL, “I don’t think there has ever been that much energy on a cruise ship! I can’t remember how many people came up to me and told me it was the best weekend of their lives.”

The supporting cast of party DJs aboard the GROOVE CRUISE rounded out a non-stop weekend of beach, pool and theme parties: BORIS, SERGE DEVANT, MIND CONTROL (PETER BAILEY & RICHIE SANTANA), STEVE SMOOTH, MANUFACTURED SUPERSTARS, ANTHONY ATTALA, SYDNEY BLU, CATO K, KALENDR, LOUIS DEE, SHANNON WILLIAMS, GREG BAUER and others.

In fact, GROOVE CRUISE has consistently attracted top talent, beginning with previous cruises which featured SHARAM (DEEP DISH), ROBBIE RIVERA, DEADMAU5, BAD BOY BILL, DJ DAN, DONALD GLAUDE and others. Media representatives aboard the latest GROOVE CRUISE included the editors of DJ Times Magazine, Bar Business Magazine, the clubs editor of TimeOut NY, and an omnipresent camera crew shooting the pilot for a new reality show to air on a major cable TV network. New swimwear label, WET PEACH SWIMWEAR launched their collection aboard the most recent cruise. Pro sound provided by DAS AUDIO.

The GROOVE CRUISE hereby announces its first-ever cruise from New York, from August 5 to 9, 2010, to St. John, Canada. The cruise following the New York excursion will run January 21 to 24, 2011, from Miami to the Bahamas. Full DJ lineups will be announced shortly.

Now in its sixth year, over 3,500 chic, musically savvy professionals have experienced the GROOVE CRUISE. The GROOVE CRUISE is the only cruise in the world geared for those who love dance music and live by the mantra to, “Work Hard and Play Harder.” A leader in the travel market, WHET TRAVEL is affiliated with some of the world’s top companies and upholds the highest standards in service. The company sells cruises, vacation packages and trips to all-inclusive resorts around the world with a focus on large affinity, theme and music groups.

Since 2004, the GROOVE CRUISE has been featured in The New York Times, 944 Magazine, DJ Times Magazine, TimeOut NY, The Miami New-Times, and on MTV, CNN, FOX, the BBC (UK), and in numerous other media outlets. A portion of all GROOVE CRUISE sales benefit NEXTAID, the nonprofit organization dedicated to helping children in Africa who have lost a parent to AIDS. Promotional partners and VIP influencers can earn free cruises and perks by joining the affiliate program. For more information, visit http://www.youtube.com/watch?v=L1hfvGY1g5Q, www.TheGrooveCruise.com and www.WhetTravel.com. All media and sponsorship inquiries, contact EMILY TAN MEDIA RELATIONS, (917) 318-3758, EmilyEmilyTan@aol.com.

FOR IMMEDIATE RELEASE
management/bookings: SeaToSun|LoveRush Digital office: (201) 984-2802 fax: (201) 984-2862 email: anton@seatosun.com web: www.seatosun.com	press: EMILY TAN MEDIA RELATIONS voice/text: +1(917) 318-3758 e-fax: +1(646) 619-4907 email: EmilyEmilyTan@aol.com

My PR Music Wire(Press Release)~

FOR IMMEDIATE RELEASE contact: EMILY TAN MEDIA RELATIONS
phone: +1(917) 318-3758
email: EmilyEmilyTan@aol.com

web: http://www.thegroovecruise.com/,

http://www.whettravel.com/

GRAMMY AWARD WINNER, BENNY BENASSI, CONFIRMED TO JOIN 15 DJs FOR JANUARY 2010 MIAMI GROOVE CRUISE TO THE BAHAMAS ON NORWEGIAN SKY

MIAMI, FL (October 12TH, 2009) – Grammy Award winning DJ/producer, BENNY BENASSI, is confirmed to DJ on the GROOVE CRUISE from Miami to Great Stirrup Cay (Norwegian Cruise Line’s private island) and Nassau, Bahamas, from January 29th to February 1st, 2010, onboard Norwegian Sky. Headlining a drop-dead cast of international party DJs, BENASSI joins DJs BORIS, SERGE DEVANT, MIND CONTROL (PETER BAILEY & RICHIE SANTANA), STEVE SMOOTH, MANUFACTURED SUPERSTARS, ANTHONY ATTALA, SYDNEY BLU, CATO K, KALENDR, LOUIS DEE, SHANNON WILLIAMS and GREG BAUER as entertainment on the 2010 Miami GROOVE CRUISE to the Bahamas.

Before winning the Grammy Award for “Best Remixed Recording” for his Satisfaction Remix of PUBLIC ENEMY’s “Bring The Noise” at the 50th Grammy Awards in 2008, BENNY BENASSI achieved worldwide success with his original hit single, the electro track, “Satisfaction,” in 2002. “Satisfaction” propelled BENASSI onto dancefloors and airwaves beyond his native Italy and garnered name-recognition for the DJ/producer well beyond the realm of clubland.

Now entering its sixth year, the GROOVE CRUISE (Whet Travel) is a testament to company CEO, Jason Beukema’s, vision. Recent GROOVE CRUISE headliners include international DJs/producers Deadmau5, Robbie Rivera, Sharam (Deep Dish), Bad Boy Bill, Lee Burridge, DJ Dan, Donald Glaude and others. Said Beukema, “My mission when starting the GROOVE CRUISE was to create an unforgettable adventure for young professionals who love dance music. Being onboard a luxury cruise liner in the middle of the ocean, with your favorite DJs spinning your favorite tunes alongside like-minded people dancing ecstatically…is a rush. Add to that our spectacular beach parties and sunsets on the horizon and there’s nothing else like it!” Added The Opium Group’s Carlos Correal, head of talent for the Miami GROOVE CRUISE, “This is an exciting opportunity to present DJs in a new environment outside of nightclubs. It also gives fans the opportunity to enjoy a more intimate show and allows them to feel more connected with the artists.”

The GROOVE CRUISE has been featured in The New York Times, 944 Magazine, on MTV, CNN, the BBC (UK), FOX-TV, and in numerous other media outlets. Media partners for the Miami cruise include DJ Times Magazine, and Bar Business Magazine, among others. A portion of all GROOVE CRUISE sales go towards NEXTAID, the nonprofit organization dedicated to helping children in Africa who have lost a parent to AIDS. Promoters, media partners and VIP influencers can earn free cruises and perks by joining the affiliate program.

For more information visit http://www.thegroovecruise.com/, www.SiriusXM.com/area, http://www.djtimes.com/ and http://www.bennybenassi.com/. For true media inquiries only, contact EMILY TAN MEDIA RELATIONS, (917) 318-3758, EmilyEmilyTan@aol.com.

contact: EMILY TAN MEDIA RELATIONS

phone: +1(917) 318-3758
email: emilyemilytan@aol.com
web: http://www.ultrarecords.com/,

http://www.robbierivera.com/

ULTRA RECORDS RELEASES ROBBIE RIVERA’s CLOSER TO THE SUN STUDIO ALBUM, NOVEMBER 3 (NORTH AMERICA)

NEW YORK, NY (October 15TH, 2009) – Internationally acclaimed, crowd-pleasing DJ/producer. ROBBIE RIVERA, releases his hotly anticipated full-length studio album, CLOSER TO THE SUN (Ultra Records) in North America on November 3, 2009. A master at crafting sultry sensations and rhythmic alchemy as the force behind the wildly popular JUICY parties, RIVERA’s dancefloor sensibilities never leave him, even when in the studio. CLOSER TO THE SUN features collaborations with FAST EDDIE, LAURA VANE, and MONICA BRAGATO (aka MOONY, DB BOULEVARD), among others, and the album exhibits RIVERA’s skills as a songwriter with the title track, “Closer To The Sun.”

“Closer To The Sun,” the album’s first single, and is a sundrenched, radio-friendly vocal tune with broad audience appeal. “Let Me Sip My Drink” featuring FAST EDDIE is a catchy, hip-house track that’s simply irresistible. Other dancefloor annihilators include, “Rock The Disco” with the signature RIVERA electro sound, the anthemic “We Live For The Music,” and the aptly titled banger, “6AM.” What surprises on CLOSER TO THE SUN is the presence of hooky tunes written with proper song construction, including, “Keep On Going,” the R&B infused “Your Door,” and the sentimental “You’ll Never Know.”

With another season as resident DJ of JUICY at Ibiza’s Privilege wrapped, RIVERA launches his CLOSER TO THE SUN North American Tour on October 30th in New York and hits all major markets – including a 10,000-person event at the Roberto Clemente Coliseum in his hometown of San Juan, Puerto Rico – before culminating in a debauched New Year’s Eve event in Ft. Lauderdale. The music video for “Closer To The Sun” – directed by Belgian director Nicolas Vantomme, and written and art directed by RIVERA’s wife and business partner, MONICA OLABARRIETA – encapsulates the care-free innocence of young love. RIVERA’s CLOSER TO THE SUN is an artist album whose time is ripe for picking.

ROBBIE RIVERA – CLOSER TO THE SUN NORTH AMERICAN TOUR DATES
Fri Oct 30 – Central – Astoria, NY
Sat Oct 31 – Coliseo Roberto Clemente – San Juan, Puerto Rico
Thur Nov 5 – Giant @ Code – Newport Beach, CA
Fri Nov 6 – The Ivy – San Diego, CA
Fri Nov 13 – Axis Radius – Scottsdale, AZ
Sat Nov 14 – Rain @ The Palms – Las Vegas, NV
Thur Nov 19 – F Bar Ultra Lounge – Loredo, TX
Fri Nov 20 – Club 101 – El Paso, TX
Sat Nov 21 – Ampersand – New Orleans, LA
Wed Nov 25 – Space – Miami, FL
Fri Nov 27 – This Is London – Toronto, ON Canada
Sat Nov 28 – House of Blues – Chicago, IL

Sat Dec 5 – Glow @ FUR – Washington, DC

Sat Dec 12 – 1015 Folsom – San Francisco, CA

Sat Dec 19 – Lizard Lounge – Dallas, TX
Thur Dec 31 – Gryphon – Ft Lauderdale, FL

CLOSER TO THE SUN
1. We Live For The Music
2. Closer To The Sun
3. You’ll Never Know
4. Your Door
5. Let Me Sip My Drink
6. You Got To Make It
7. Keep On Going
8. Departures
9. The Rain
10. 6AM
11. I Am A Badass
12. Rock The Disco

For interview requests and more information, contact EMILY TAN MEDIA RELATIONS, (917) 318-3758, EmilyEmilyTan@aol.com and visit http://www.ultrarecords.com/ and http://www.robbierivera.com/.

High-Res Press Photos Here:
http://www.myprmusicwire.com/Rivera1.jpg
http://www.myprmusicwire.com/Rivera2.jpg
http://www.myprmusicwire.com/Rivera3.jpg

“Closer To The Sun” music video: http://www.youtube.com/watch?v=0MN6UpeF5ls

NEW YORK, NY (July 22nd, 2009) – Now in its 21st year of print publication, the leading authority on professionals DJs, DJ Times Magazine (Testa Communications), teams with award-winning travel agency, Whet Travel, and talent discovery site for musicians, WebCeleb.com, to host an open DJ competition for amateur and semi-pro DJs seeking the first step in a career as a professional DJ. From now until voting ends on August 16th, contestants are invited to upload their live DJ mixes for public voting on http://www.webceleb.com/. The grand prize winner will be announced on August 16th and prize package includes a spot deejaying before music savvy guests aboard Whet Travel’s semi-annual ultimate music adventure, The Groove Cruise, October 1st to 5th, 2009, aboard Carnival Elation from San Diego to Cabo San Lucas. The competition is titled, “Who’s Spinning On Deck 10?,” and the winning DJ will be spinning alongside international jocks – Bad Boy Bill, Scotty Boy, Scooter & Lavelle, Kenneth Thomas, Anthony Attala, and more – as well as receive a complimentary ocean-view cabin for two. Paul Oakenfold’s world-acclaimed label, Perfecto Records, is hosting one of several parties onboard.

Other contest sponsors include: Mansion, 4theDJ.net, International DJ Expo, Masterbeat.com, and RockBandsFashion.com. To date, close to 100 aspiring DJs have registered to compete, and thousands of electronic dance music (EDM) fans throughout North America have logged-on to vote. The semi-finalists in the first four weeks of competition were: Miami’s Leonardo Del Toro, Miami’s Karbokane, New York’s Andrew Salsano and Vancouver’s G3N3R4L. The eight-week contest is a part of Whet Travel’s and WebCeleb’s effort to discover and support local talent by helping to promote aspiring DJs.

Said Whet Travel’s president, Jason Beukema, “Each week we receive requests from several DJs who want to play onboard the Groove Cruise. WebCeleb’s online voting system has been a perfect fit for what we were trying to do to find up-and-coming DJs for our Groove Cruises. It’s exciting to see the competition escalate week-by-week. We hope to help aspiring DJs get their music heard and potentially have that exposure result in media coverage, a record deal, and ultimately, more bookings.”

Now in its fifth year, thousands of professional party enthusiasts have experienced The Groove Cruise, recently featured in: The New York Times, MTV, CNN, 944 Magazines, and other media outlets. Join us on The Groove Cruise from San Diego to Cabo San Lucas, October 1st to 5th, 2009, and from Miami to Great Stirrup Cay and Nassau, Bahamas, January 29th to February 1st, 2010. Promoters, media companies and influential people can receive free cruises and perks by joining the affiliate program. For information, visit http://www.thegroovecruise.com/ and save $50 off by entering discount code PR0909.

For press inquiries, contact EMILY TAN MEDIA RELATIONS, (917) 318-3758, EmilyEmilyTan@aol.com. For contest inquiries, email Scott Fetters at Scott@webceleb.com.

Press Photos and Flyers Here: